



{"id":23088,"date":"2023-07-19T13:08:22","date_gmt":"2023-07-19T13:08:22","guid":{"rendered":"https:\/\/ciente.io\/?post_type=podcasts&#038;p=23088"},"modified":"2024-02-29T09:32:48","modified_gmt":"2024-02-29T09:32:48","slug":"techtalk-by-ciente-ep-3","status":"publish","type":"podcasts","link":"https:\/\/ciente.io\/podcasts\/techtalk-by-ciente-ep-3\/","title":{"rendered":"Techtalk by Ciente with Jakub Rudik from Active Campaign : EP-3"},"content":{"rendered":"\n<iframe loading=\"lazy\" src=\"https:\/\/podcasters.spotify.com\/pod\/show\/suruchi-bhargava\/embed\/episodes\/Techtalk-by-Ciente-Ep--3-e274d5d\" height=\"102px\" width=\"400px\" frameborder=\"0\" scrolling=\"no\"><\/iframe>\n\n\n\n<p>Strategic content can help marketers crack the code- from carving out a new space and creating a new category to influencing how people buy software.&nbsp;<\/p>\n\n\n\n<p>In this podcast, Ciente discusses with&nbsp;<strong>Jakub Rudnik&nbsp;<\/strong>(Director of Content Marketing, ActiveCampaign)&nbsp;positioning a brand in a crowded marketplace, creating content for exposure and revenue growth, and connecting with customers on a deeper and more meaningful spectrum.<\/p>\n\n\n\n<p>Tune in now!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">About the Guest:<\/h4>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/ciente.io\/wp-content\/uploads\/2023\/07\/1519920993260.jpeg\" alt=\"1519920993260\" class=\"wp-image-23090\" style=\"aspect-ratio:1;width:277px;height:auto\" title=\"\" srcset=\"https:\/\/ciente.io\/wp-content\/uploads\/2023\/07\/1519920993260.jpeg 500w, https:\/\/ciente.io\/wp-content\/uploads\/2023\/07\/1519920993260-300x300.jpeg 300w, https:\/\/ciente.io\/wp-content\/uploads\/2023\/07\/1519920993260-150x150.jpeg 150w, https:\/\/ciente.io\/wp-content\/uploads\/2023\/07\/1519920993260-400x400.jpeg 400w, https:\/\/ciente.io\/wp-content\/uploads\/2023\/07\/1519920993260-100x100.jpeg 100w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-left author-desi\" style=\"font-size:18px\"><em><strong>Jakub Rudnik\n<\/strong><\/em><br><span>Director of Content Marketing, @ActiveCampaign<\/span><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>Jakub Rudnik wears many hats: storyteller, educator, leader, creative.<\/p>\n\n\n\n<p>He&#8217;s a marketing leader, adjunct professor, and sports journalist &#8212; depending on the day.<\/p>\n\n\n\n<p>His experience includes:<\/p>\n\n\n\n<p>TOFU content | MOFU content | organic content strategy | original research | digital PR | linkbuilding | community building | on-page SEO | review generation | review-site SEO | user-generated content | PLG SEO | user acquisition | user growth via organic channels | newsletter building | website building | storytelling | social strategy | marketing leadership | much more.<br><\/p>\n<\/div><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Discover strategic content insights with Techtalk by Ciente featuring Jakub Rudnik. Learn brand positioning and revenue-driven content strategies.<\/p>\n","protected":false},"author":3,"featured_media":23089,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false},"categories":[162],"tags":[],"class_list":["post-23088","podcasts","type-podcasts","status-publish","has-post-thumbnail","hentry","category-podcasts"],"acf":[],"_links":{"self":[{"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/podcasts\/23088","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/podcasts"}],"about":[{"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/types\/podcasts"}],"author":[{"embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/comments?post=23088"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/media\/23089"}],"wp:attachment":[{"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/media?parent=23088"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/categories?post=23088"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/tags?post=23088"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}