{"id":23428,"date":"2023-08-22T10:35:15","date_gmt":"2023-08-22T10:35:15","guid":{"rendered":"https:\/\/ciente.io\/?post_type=podcasts&#038;p=23428"},"modified":"2024-02-29T09:32:44","modified_gmt":"2024-02-29T09:32:44","slug":"techtalk-by-ciente-ep-5","status":"publish","type":"podcasts","link":"https:\/\/ciente.io\/podcasts\/techtalk-by-ciente-ep-5\/","title":{"rendered":"Techtalk by Ciente with Jacob Joseph from Inmobi : EP-5"},"content":{"rendered":"\n<iframe loading=\"lazy\" src=\"https:\/\/podcasters.spotify.com\/pod\/show\/suruchi-bhargava\/embed\/episodes\/Techtalk-by-Ciente-Ep--5-e28bp97\" height=\"102px\" width=\"400px\" frameborder=\"0\" scrolling=\"no\"><\/iframe>\n\n\n\n<p>In this short and sweet episode, Ciente discusses with Jacob Joseph (the Head Of Business (Middle East, Turkey &amp; Africa) &#8211; Microsoft Advertising at InMobi) what it means to lead a media sales team at a massive scale, the role of AI in unifying customer journeys, maximizing marketing ROI, and audience intelligence.<\/p>\n\n\n\n<p>It&#8217;s not always about reinventing the wheel but making the best use of the budget.&nbsp; Learn how to build engaging customer relationships and double down on customer activation.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">About the Guest:<\/h4>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/ciente.io\/wp-content\/uploads\/2023\/08\/1655472394030.jpeg\" alt=\"\" class=\"wp-image-23429\" title=\"\" srcset=\"https:\/\/ciente.io\/wp-content\/uploads\/2023\/08\/1655472394030.jpeg 800w, https:\/\/ciente.io\/wp-content\/uploads\/2023\/08\/1655472394030-300x300.jpeg 300w, https:\/\/ciente.io\/wp-content\/uploads\/2023\/08\/1655472394030-150x150.jpeg 150w, https:\/\/ciente.io\/wp-content\/uploads\/2023\/08\/1655472394030-768x768.jpeg 768w, https:\/\/ciente.io\/wp-content\/uploads\/2023\/08\/1655472394030-600x600.jpeg 600w, https:\/\/ciente.io\/wp-content\/uploads\/2023\/08\/1655472394030-400x400.jpeg 400w, https:\/\/ciente.io\/wp-content\/uploads\/2023\/08\/1655472394030-100x100.jpeg 100w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-left author-desi\" style=\"font-size:18px\"><em><strong>Jacob Joseph<\/strong><\/em><br><span>Head Of Business,\nMicrosoft Advertising at InMobi<\/span><\/p>\n\n\n\n<p><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p>Jacob Joseph is a result-driven, persistent and analytical professional with experience in media sales. He is the Business Head at InMobi, a leading mobile marketing platform that positively impacts people, businesses, and societies globally.<\/p>\n\n\n\n<p>He&#8217;s also an avid sportsman who loves watching and playing football.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Explore media sales leadership and AI&#8217;s role in customer journeys in Techtalk by Ciente with Jacob Joseph. Maximize ROI and enhance audience intelligence.<\/p>\n","protected":false},"author":3,"featured_media":23430,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false},"categories":[162],"tags":[59,620,618,619,616,617],"class_list":["post-23428","podcasts","type-podcasts","status-publish","has-post-thumbnail","hentry","category-podcasts","tag-ai","tag-audienceintelligence","tag-customerjourneys","tag-customerrelationships","tag-marketingroi","tag-mediasales"],"acf":[],"_links":{"self":[{"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/podcasts\/23428","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/podcasts"}],"about":[{"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/types\/podcasts"}],"author":[{"embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/comments?post=23428"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/media\/23430"}],"wp:attachment":[{"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/media?parent=23428"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/categories?post=23428"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/tags?post=23428"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}