{"id":32246,"date":"2025-01-21T13:46:39","date_gmt":"2025-01-21T13:46:39","guid":{"rendered":"https:\/\/ciente.io\/?post_type=podcasts&p=32246"},"modified":"2025-04-22T14:05:59","modified_gmt":"2025-04-22T14:05:59","slug":"techtalk-by-ciente-with-liah-qureshi-from-dentsu-ep-47","status":"publish","type":"podcasts","link":"https:\/\/ciente.io\/podcasts\/techtalk-by-ciente-with-liah-qureshi-from-dentsu-ep-47\/","title":{"rendered":"Techtalk by Ciente with Liah Qureshi from dentsu : EP-47"},"content":{"rendered":"\n\n\n\n\n

Marketers can\u2019t boil the ocean with limited budgets, hard-pressed resources, and talent gaps.<\/p>\n\n\n\n

In this episode, Liah Qureshi (Associate Media Director, dentsu) and Suruchi Bhargava (CMO, Ciente) touch on how AI can help marketers get better at targeting, customer engagement, and making the content they\u2019re churning really land- all with a smarter spend.<\/p>\n\n\n\n

They also get into tech adoption, Gen AI vs Analytical AI, and practical tips on qualifying leads.<\/p>\n\n\n\n

Grab your coffee and dive into this ever-so-relevant pod conversation.<\/p>\n\n\n\n

About the Guest:<\/strong><\/p>\n\n\n\n

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Liah Qureshi<\/strong><\/em>
Associate Media Director, dentsu<\/span><\/p>\n<\/div>\n\n\n\n

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Liah is a skilled Associate Media Director at Dentsu with 8 years of experience in marketing strategy and performance. She has a proven track record of developing and executing impactful marketing plans across a variety of industries, including beauty and fashion e-commerce, F&B, real estate, automobiles, and fintech. Liah knows how to leverage both online and offline channels to deliver outstanding results.<\/p>\n\n\n\n

Throughout her career, Liah has built and led high-performing campaigns that drive conversions and deliver solid ROI. She\u2019s known for her ability to create tailored, results-driven strategies and stay adaptable in an ever-changing marketing landscape. Liah excels in leading teams, spotting talent, and motivating them to push the envelope and deliver innovative campaigns.<\/p>\n\n\n\n

Her expertise spans strategic planning, multi-channel campaign management, cross-industry marketing, team leadership, data-driven decision-making, and client relationship management.<\/p>\n\n\n\n

Outside of her work, Liah is a passionate hobbyist, with interests ranging from candle-making to painting and poetry. She\u2019s also the vibrant host of the podcast \u201cLove, Life, LOL by Liah,\u201d where her engaging storytelling connects with listeners and keeps them coming back for more.<\/p>\n\n\n\n

With a perfect blend of strategic insight, industry knowledge, and creative energy, Liah continues to make a lasting impact in the marketing world, always bringing fresh ideas and enthusiasm to every project she leads.<\/p>\n\n\n\n


<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Marketers can\u2019t boil the ocean with limited budgets, hard-pressed resources, and talent gaps. In this episode, Liah Qureshi (Associate Media Director, dentsu) and Suruchi Bhargava (CMO, Ciente) touch on how AI can help marketers get better at targeting, customer engagement, and making the content they\u2019re churning really land- all with a smarter spend. They also … <\/p>\n

Read More “Techtalk by Ciente with Liah Qureshi from dentsu : EP-47”<\/span><\/a><\/p>\n","protected":false},"author":16,"featured_media":32249,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false},"categories":[162],"tags":[],"class_list":["post-32246","podcasts","type-podcasts","status-publish","has-post-thumbnail","hentry","category-podcasts"],"acf":[],"_links":{"self":[{"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/podcasts\/32246","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/podcasts"}],"about":[{"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/types\/podcasts"}],"author":[{"embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/comments?post=32246"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/media\/32249"}],"wp:attachment":[{"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/media?parent=32246"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/categories?post=32246"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ciente.io\/wp-json\/wp\/v2\/tags?post=32246"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}